electronic paths
virtual berta's latest trails


Sunday, June 23, 2002  

I think my blogdex is getting too long, and this blog is all about my electronic journeys, so...here's a list of sites that I check out occasionally.

CamWorld: Thinking Outside the Box, A Weblog I find Cameron's observations interesting, similar to my own opinions. A recent (as in 10 minutes ago) discovery.
Signal vs. Noise By the lovely design firm, 37 signals, they're all about clean design.
kottke.org :: home of fine hypertext products I suppose everyone must have a link to kottke. One of the original bloggers, he is.
Two women writing about their lives in Taipei:
An American in Taipei
Ginny =)
And one man's life in Taiwan:
Mindcrime's Mind

posted by Berta Liao | 10:46 PM |


Thursday, June 20, 2002  

I've been referring HowStuffWorks quite frequently lately. As I am in the semiconductor foundry industry, understanding how microprocessors and graphics cards work is really helpful when trying to write marketing materials in layman's terms.

posted by Berta Liao | 9:21 PM |


Monday, June 17, 2002  

I noticed their ad in the Wall Street Journal last Thursday, but the Economist put it quite succinctly in their Business This Week email newsletter:

BRANDS THAT DELIVER?

PricewaterhouseCoopers is to rename its consulting arm "MONDAY:", when it is spun off later this year. Eschewing the popular but meaningless cod-classical, PwC hopes that "Monday:" will inspire "fresh thinking", early rising and the wearing of "crispy white shirts". The many millions trudging to work heavy of heart on the first day of the week may not agree.


Not withstanding the fact that Monday:'s brand and ad campaign looks an awful lot like Credit Suisse's branding, has PricewaterhouseCoopers forgotten MarchFIRST's march into ignominy?

posted by Berta Liao | 3:32 AM |
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